Download The Customer-Focused Library: Re-Inventing the Public by Joseph R. Matthews PDF

By Joseph R. Matthews

What's the way forward for the general public library? How can libraries embody the forces of switch and supply the resources—and the resource-gathering environment—today's buyers wish? The Customer-Focused Library: Re-Inventing the Library From the Outside-In solutions those questions through presenting a transformative replacement, a reimagined library during which the collections, the services—even the construction itself—are designed and equipped from the customer's perspective.Written through one of many country's greatest library specialists, The Customer-Focused Library indicates how perceived threats to the normal library version are in reality intriguing possibilities for swap. The ebook lays out the stairs wherein execs and consumers jointly might help invent a brand new new release of libraries, with discussions of hiring directions, merchandizing, the library web site, even the development plan itself. it's a proactive, consumer-based procedure aimed toward supporting librarians specialize in underexamined rules, underexploited traits, underused resources, and the as-yet voiceless wishes of library shoppers.

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Extra resources for The Customer-Focused Library: Re-Inventing the Public Library From the Outside-In

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An important question: What else might a library do to add value for this group of library customers? • Scholars visit the library, physically or virtually, to perform research work in one topic area. Historically, libraries have done a good job of providing a physical setting and a set of finding tools and services that are designed to facilitate research. Yet the library’s primary finding tool, the online catalog, is frustrating for many customers to use. How the library can add value: As more and more material is being digitized and made accessible via the Internet, the library must begin to explore new ways of delivering research services.

This is a library that simply hums with excitement and energy. Idea Stores Tower Hamlets is a disadvantaged inner borough comprising most of London’s East End and is characterized by high unemployment, low education levels, poor job skills, and a diverse population (more than 50 languages are spoken in the borough). Use of the public libraries in this area had fallen quite dramatically. Working closely with the community and using a variety of methods to seek their views and opinions about their needs and how the public library could become more relevant in their lives, the library reached a surprising conclusion.

An important question: What else might a library do to add value for this group of library customers? • Explorers are individuals who are curious and love to learn but do not have a specific topic or subject agenda prior to the visit. How the library can add value: With no specific topic or subject in mind, these individuals would find it helpful to be able to browse the collection. Even if this group were directed to a broad range of Dewey call numbers, implicit in this traditional library response is that the individual knows he or she wants something related to cooking or gardening or .

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